At Cherry Road Nursery, we value your privacy. This policy outlines how we handle your data when you use https://cherryroadnursery.com.au/, powered by WooCommerce, and how we interact with our marketing and analytics partners.

1. Information We Collect & Why

When you visit our site or make a purchase, we collect:

• Order Data (WooCommerce): To process your orders, we collect your name, billing/shipping address, email, and phone number. This data is stored on our website database to manage your account and delivery.

• Communication Data (Mailchimp): If you opt-in to our newsletter, your email and name are synced with Mailchimp so we can send you gardening advice and special offers.

• Usage Data (Google Analytics): We collect anonymized data about how you use our site (e.g., which pages you visit) to help us improve the shopping experience.

• Marketing Data (Meta Pixel): We use the Meta Pixel to understand the effectiveness of our advertising and to show you relevant products on Facebook and Instagram.

2. How We Share Your Data

We do not sell your data. We only share information with the following service providers to run our business:

• WooCommerce/Automattic: To power our online store functionality.

• Payment Gateways: (e.g., Stripe, PayPal, or Square) to process your payments securely. We do not store your full credit card details on our servers.

• Mailchimp: To manage our email marketing lists. You can “unsubscribe” at any time via the link in our emails.

• Google & Meta: For analytics and targeted advertising purposes.

3. Cookies and Tracking Technologies

Our website uses cookies to:

• Keep track of items you’ve placed in your WooCommerce basket.

• Provide analytics via Google Analytics.

• Enable Meta to serve ads to visitors who have previously interacted with our site (Retargeting).

Note: You can opt out of Google Analytics tracking by using the Google Analytics Opt-out Browser Add-on.

4. Data Security

We use SSL (Secure Sockets Layer) encryption to ensure that your data is transmitted securely. Access to your personal information is limited to employees and contractors who need it to fulfill your orders or manage our marketing.

5. Your Rights

Under the Australian Privacy Principles, you have the right to:

• Access the personal data we hold about you.

• Request that we delete your data (right to be forgotten).

• Unsubscribe from any marketing communications.

6. Contact Us

For any privacy-related inquiries, please contact:

Cherry Road Nursery 41 Cherry Road, Eleebana, NSW 2282
Email: admin@cherryroadnursery.com.au
Phone: (02) 4948 9218